Our HR experts are back to share their six tried-and-true tips on retaining employees and creating a sustainable company culture.

Retaining Employees: 6 Tips for Keeping Your Best Talent

In our last blog post, we talked about 7 ways you can ensure you’re attracting and choosing the best candidates for the job. Now that you’ve spent the time and money finding a good employee, let’s look at some ways you can foster an environment that leads to a high level of employee retention. Companies … Continue reading Retaining Employees: 6 Tips for Keeping Your Best Talent

Read how two expert HR professionals tackle the hiring process, as well as their tricks of the trade.

Finding the Right Employee – 7 Tips to Refine Your Hiring Process

Employees are the backbone of any company. They can affect a bottom line as much as any market force outside your company. That’s why, it’s critical to find employees who complement your organization. But, before a newly-hired employee can start the job, you first have to develop a solid job description, wade through a stack … Continue reading Finding the Right Employee – 7 Tips to Refine Your Hiring Process

Content marketing helps you build sales by building relationships. Image by Diggity Marketing from Pixabay.

Create Relationships to Drive Sales with Content Marketing

Johns Hopkins University conducted a study to find out which Super Bowl ads were the most popular and why. It turns out people felt a greater connection to the stories in the ad, rather than any supermodels or celebrity endorsements. That’s one of the reasons Content Marketing has become so prevalent on the Internet. Instead … Continue reading Create Relationships to Drive Sales with Content Marketing

4 Productivity Apps to Help You Save Time and Stay Focused

The relationship between technology and productivity is complicated. On the one hand, modern tech introduces us to wider audiences, providing the opportunity to share ideas like never before. It speeds up time-consuming processes and streamlines operations. It gives us the unbridled freedom to play music, track our weight loss, chat with friends, buy concert tickets, … Continue reading 4 Productivity Apps to Help You Save Time and Stay Focused

Five things you should know about YouTube marketing.

5 Things You Should Know About YouTube Marketing for Business

Video marketing is here to stay and it’s no secret that YouTube dominates the world. A trustworthy study performed by Cisco predicted that by the end of 2020, about 82 percent of all consumer Internet traffic in the world will be via video. Wow! That means that your company must capitalize on this powerful marketing video … Continue reading 5 Things You Should Know About YouTube Marketing for Business

Labor Day Food for Thought: Is Involuntary Part Time Work More Than a Trend?

It's easy to overlook the significance of Labor Day. With all the stress and clutter of everyday life, the holiday often gets dismissed as simply a long weekend marking the end of summer. But Labor Day represents much more than that. It stands to honor the achievements of the American workforce and the contributions it … Continue reading Labor Day Food for Thought: Is Involuntary Part Time Work More Than a Trend?

3 books for professionals for Back to School reading

Back to School Reading List: 3 Cornerstone Books for Professionals of Any Age

Summer is quickly drawing to a close and the smell of sharpened No. 2 pencils is filling the air. And you know what that means, right? It's time to buckle down and dig into some Back to School reading! Whether you spent the summer lazing by the pool or pressing your nose to the grind, … Continue reading Back to School Reading List: 3 Cornerstone Books for Professionals of Any Age

Part 2: Instagram Marketing Tips to Put Your Business on the Map

Welcome back! Last post we brought you the first three of seven useful Instagram marketing tips that your small business can start using right now to see immediate results. These last four tips should really give you some business super powers and help put you on the map. Learn Instagram for Business Right Now! So, … Continue reading Part 2: Instagram Marketing Tips to Put Your Business on the Map

Instagram Marketing Tips

7 Instagram Marketing Tips for Immediate Results

So, what is all the buzz about Instagram anyway? It's a mobile-friendly, super trendy platform with newly minted Instagram TV, Instagram Live Streams, Hashtags, Tagging, Followers, Instagram Stories, Square videos, and lots of other features. As a small business owner you’re probably overwhelmed already, right? Are you wondering where to even begin? Well, fear not! … Continue reading 7 Instagram Marketing Tips for Immediate Results

The science behind trusting our gut.

The Science Behind Trusting Our Gut & Following Intuition

That voice in the back of your mind. Those butterflies in your stomach. The feeling you just can’t shake. Intuition, though we may not always recognize it, makes itself known in a number of ways. Sometimes it comes as a creeping feeling that builds itself up as we go about our day. Other times, it … Continue reading The Science Behind Trusting Our Gut & Following Intuition